The challenge

Transurban approached Spatial Media seeking a solution to celebrate their investment in the Public Art Program and to give back to the community with an interactive art education experience. The program includes eighteen signature artworks including contemporary sculpture, artist-designed playgrounds, large-scale murals, a writers walk and an immersive lighting installation.

Our solution

The client wanted to create a unique sub-brand identity for the arts program, to be able to run an art competition for school children. Furthermore, the solution needed to creatively visually communicate the artworks and the story behind them, with educational resources in an appealing engaging experience targeted at students and teachers.

Named ‘Canal to Creek’ after the waterways that connect the art sites, each work is a site-specific exploration of the relationship between people and place.
Spatial Media designed high-quality 3D modelling with animations and incorporated this into a completely immersive virtual island experience highlighting the artworks and building the site visitor's understanding of the artist, process behind it and picking up on a cultural thread of the eighteen artists that supports local identity and belonging. This virtual world experience space is mobile friendly, is available 24/7 for the community and has the flexibility to accommodate new information, installation updates.

Since 2020 the site has successfully hosted an annual art competition format attracting incredible artworks and engaging school children throughout Australia using Spatial Media’s SpatialEngage platform. Our tailored approach has enabled Transurban the functionality to conduct shortlisting and judging and promote the competition winners all in the one platform.

Try it yourself

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from our clients

Spatial are my go-to for solutions

Spatial are my go-to for solutions nobody has dreamy up yet! They have an incredible knack for combining tomorrows tech solutions with creativity, intuitive UX and analytics. The results are engaging interfaces that are impactful and ultimately bridge the gap between project and stakeholders.

Kate kernaghan, company director, factotum communications

They’re responsive, innovative, and easy to work with

The team at Spatial Media were great to work with. They workshopped ideas quickly, resolved issues efficiently, and maintained clear, consistent communication throughout the project. Their collaborative approach made the entire process easier. They’re responsive, innovative, and easy to work with.

Suzanne Hall, Communications & Marketing Manager, Visy Recycling

They are our go to tech-savvy experts with huge amounts of creative flair!

COVID19 social distancing restrictions made having our large scale community event nearly impossible, so we decided to take our face-to-face event online. Spatial worked really closely with us to develop the concept, design and platform that would host our virtual community event. The Spatial team are exceptionally creative, with a fantastic ability to bring your idea to fruition in a way you never thought possible. They made our pen on paper scribble into something that over 45k stakeholders visited online, more than what we could have reached in person. Thank you

Emily Divitaris, Senior Communications Advisor, WestConnex

Their responsiveness and flexibility, particularly under tight timelines was very helpful and well received.

Spatial Media delivered visualisation services including 3D animations and photomontage assets that brought the concept design to life. Their work was instrumental in communicating the complex design elements to stakeholders and ultimately the broader community. From the outset, Spatial Media demonstrated a deep understanding of infrastructure visualisation requirements, proactively engaging with our engineers and project managers to refine inputs and ensure accuracy. Their responsiveness and flexibility, particularly under tight timelines was very helpful and well received. The teams ability to incorporate feedback quickly and collaborative approach made the process seamless and efficient.

Ross Hall, Project Manager, Aurecon

They look tremendous, the team have done amazing work!

Our booth was very popular - the imagery and corflute poster was so incredible to point at our ideas, even at a concept level. Well done to the the Spatial Media team!

Rainer Knobloch, Co-Founder - Strategy and Operations

Enhancing and innovating communication for Melbourne Airport

Spatial Media is an excellent partner and we’ve been impressed by the work the team has produced for Melbourne Airport to help inform our travellers and community about our terminal upgrades and new runway. They are great to deal with and deliver a polished product with creative thinking and a can-do attitude.

Andrew Lund, Head of Media and Communications, Melbourne Airport

Their product offering is a game changer

I have been working with the Spatial media team for many years now on a number of different projects. Their product offering is a game changer that enables us to create tools and systems that enhance and simplify engagement with communities. No request or task is ever too difficult or a problem for the Spatial team. They have worked with me late a night and on weekends to ensure delivery on time. I would recommend Spatial and invest in their exciting future!

James Mckenzie

our solution for

Transurban Art Prize

Bringing to life the WestConnex Public Art Program – ‘Canal to Creek’ that has activated new and existing parklands in and surrounding the WestConnex road network footprint.